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Editorial
Koreanmoviesgoingthrough
unspeakablehardshipsandprivation
L
astyear,Koreanmovies¡°KingandTheClown¡±and¡°TheHost¡±smashedbox-office
¡°
recordsinKorea.Butnowtheblockbuster¡°Spider-man3¡±hasbrokenthoserecords.
Spider-Man3cost350milliondollartoproduce.Itwasthemostexpensivefilmever
ProtectionforKorea¡¯s
madeintheU.S..Aftersimultaneouslyscreeningat800theatersonopeningday,itattracted
2.6millionviewersinitsfirstsixdays.SoKorea¡¯scinematicguildworriesaboutagloomy
movieindustryhas
industry future. I am just wondering why this phenomenon happens for what and how to
solvetheproblem.
July 1, 2006, The Korean screen quota was reduced in half (a law that ensures Korean
beenneededsofar;
cinemas playing a set-proportion of domestic films). At that time, Korean film ¡°The Host¡±
brokenationalbox-officerecordsandsomearguedthattheKoreanfilmindustrywasstrong
howeverweshould
enoughtostandonitsown.However,thequota¡¯sreductioniscreatingseriesofsideeffects
thatarenowvisible.
figureout
Aboveall,HollywoodfilmsdominatethefilmindustrysuchastheSpider-ManandPirates
of the Caribbean sequels. The film industry is busy making big-budget films to compete
howtocompete
against imported blockbusters. Currently Korean theaters have a tendency to shut down a
movieifitisnotanimmediatebox-officesuccess.
importedfilms
Thereforefilmmakerscannotdaretomakeamovieifitwillnotbeprofitable.Accordingto
¡±
CJEntertainment,basedonUStheaterprofitsalone,returnslastyearwereestimatedtohave
runatalossof30percent(basedon85majorproductioncompanyfilms).AndtheKorean
FilmCouncilsaysthatonlyoneoutoffivemoviesreachedbreak-evenpointin2006.
Because of these situations, small and independent Korean films can¡¯t be released and
developed.Soaudiences¡¯choicesarenarrowtobeavailable.Inaddition,Koreanaudiences
consistmainlyofteensand20ssomethingsduetonatureofthelocalfilmmarket.Roughly
speaking,theKoreanmovieindustryhasfailedtodiversifyorbroadenitsaudience.
ProtectionforKorea¡¯smovieindustryhasbeenneededsofar;howeverweshouldfigure
out how to compete imported films. Internally, industry structural contradictions between
filmmakers and distributors will change to guarantee diversification. Externally, the Korean
movie industry under the process of these internal improvements may not need to do rapid
development,buthavetodevelopahigherqualityproduct.
Recently, Jeon Do-yeon, who is the main actress of ¡°Secret Sunshine¡±, won the Best
ActressprizeatCannesFilmFestival.Beforetheaward,thismovieinKoreawasn¡¯tshining
itsownlight.However,aftertheoutstandingsuccessinCannes,themoviecaughttheeyesof
the people. Even though this was a relatively small-budget movie and not a blockbuster, it
showed that Korea movie industry can be reconstructed in the near future without any
circumstances. Due to this expectation, Korea has to promote the internal structure of its
movieindustryasnumberonepriority.
EditorinChief
Anna
JUNE 2007

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