총 8페이지

PAGE8
APRIL1,2003
CULTURE
http://maincc.hufs.ac.kr/~theargus
Infotainmentgraduallydominatesprimetimeprograms
Infotainment,thenewgoldrush
“
A
program poor in substance is
On the other hand, numbers of programs
Winnercomesintheend
nothingbutawasteofenergy.”Itis
whichintendedtointroduceworld’sdiverse
a common notion that the majority of
food culture made people knit their brows.
specialists in broadcasting business hold.
Airingscenesoffeedingfemaleentertainers
Yet, no matter how interesting a program
dishes of immoderately bizarre ingredients
may be, that of futility is never watched
suchasinsects,lizards,batsandworms,and
“
a
neither is it heard by anyone. So all
screaming when they found out what the
Even though you
ChoHyun-min/TheArgus
broadcasters contemplate to produce an
foodwasmadeoutofwastoomuch,saysa
play
Baduk
interesting, and at the same time, an
viewer.
thousands of times, each
educationalprogram.Andinordertosatisfy
gameisalwaysdifferent-
the complicated taste of television viewers,
Side effects induced by infotainment
there can’t be exactly
anditspotential
they came up with an innovative idea of
identical ones.” This is
“Infotainmentprogram.”
Despiteseveraladvantagesbroughtabout,
what the protagonist of
there lies some problems that should be
this month’s column
Information+Entertainment
takencareof.Currentlycontroversialissues
points
as
the
Infotainmentisanewlycoinedcompound
are tend excessively lightly and
attractiveness of Baduk.
word composed of “Information” and
sensationallyonsomeoftheseinfotainment
In HUFS, there is a
“Entertainment.” As it could be sensed
programs. They can be responsible for
renowned professional
through the two terms it is television news
givingdistortedimagesorcontextstothose
Baduk player who has
media based on entertainment format rather
whoarenotfullyawareofthematters.That
brilliant records of
than old educational programs plainly
istosay,earnestandprofoundproblemsin
earningthemostwins(64
Primetimefilledwithnumbersofinfotainmentprograms.
aiming to edify the viewers. Nowadays,
ourlivesareliabletobetreatedthoughtfully.
winnings) and straight
infotainmentisunderstoodasaprogramthat
In addition, too concerned over the
victories (21winnings) in
The advent of infotainment in local
pursues both knowledge and fun
opportunities to update ourselves to be
popularity, broadcasters would use lay
2002.Theveryman,Cho
simultaneously.
massmedia
modernized to keep abreast of rapidly
entertainers, ignorant in social problem,
Han-seung (5 dan) is
Infotainment originates from Australian
Korea was not an exception to clasp the
evolving world. A health program named
instead of somewhat experts, degrading the
coming into the spotlight
broadcasting stations which attempted to
idea of infotainment. “21 Century”, a
“Kunkang Bogam,” (health thesaurus) was
professionalismandqualityoftheprograms.
asayoungprofessional.
attractasmuchaudienceaspossibleinorder
program by KBS, was the first complete
alsooneoftheviewers’favorites.KBSairs
The reason why infotainment deserves
Cho
gives
calm
to top the popularity rating with television
form of infotainment to be broadcasted in
“Brain
Show,”
a
mockmentary
keener attention is that it holds unlimited
impression as many
ChoHan-seung(C-02)
serial dramas. However, dramas that
Korea, introducing the new style. SBS,
(mock+documentary) program, and
potential and inexhaustible applications.
people usually expect a
demanded excessive amount of production
another vernacular broadcaster recently
“Eureka”,anintellectualvarietyshow.
Peoplehailedthesupposeddiversitybrought
Baduk player would be.
costconfrontedtheirlimits.Takingnoticeof
finishedtelecasting“CuriosityWorld”which
“Novel Record Pang Pang Pang,”
by the expansion of television as enriching
“Peoplecan’tunderstandthecontentsofBadukgamesiftheyarenotawareofitsrule,
the fact that the majority of Australian
deservedapraiseforitsopeningpotentialin
“Solomon’s Choice,” and many more are
media culture by such phenomenon as
unlikeothersportsgamesspectatorscangetideamoreeasily”.Heexplainedwithcalm
peopleenjoyedgardening,producersstarted
the field of infotainment. Broadcasters
broadcasted.
cultural hybridizations, adaptation and
voice,whyyoungpeoplearenotinterestedinBadukthesedays.
toairprogramsonhorticultureatprimetime
forced similar programs into the golden
Among the numerous infotainment
resistance. Such cutting-edge trend of
When he was indulged in Baduk, he was a 8-year-old boy. He used to watch his
whenthetelevisionorradioaudiencewasat
hours on the weekends. Loud dance music
programs, “Solomon’s Choice” is the most
pragmaticuseisaprerequisitefornotonlyto
uncles’splayingBadukathomeandfeltinterestinBaduk.HewenttoBadukacademy
the largest. Providing information
and teenagers’ hubbub filling the studio,
exemplarycase.Itdealswiththelaw,which
keep up with the times but to be at the
nearhishomeandbeganBadukinearnestsincethen.Choshowedunusualtalentfor
entertainingly,theshowunexpectedlyended
these shows soon became a few of those
hasagreatpossibilitytobeoverlygraveand
forefrontbymentallynurturingthepeople.
BadukandfinallyheenteredtheKoreaBadukassociationasprofessionalplayeratthe
upinanappreciablesuccess.
mostpopularofprograms,welcomedbyan
boring.
firstgradeinmiddleschool.
Today, the infotainment industry is
enthusiastic band of viewers who were fed
However,itbalancesbothinformationand
Herecalledhisschooldays,“IwasbusywithBaduksoIcanhardlydoschoolwork.”
conquering the new territories of global
upwiththe“electricwaveswithjunk”.
entertainment, capable of handling serious
Incomparisonwithhiscolleague,LeeSe-dol(3dan)whogaveuphisstudyinmiddle
mediaculture,rangingfromthehotissuesof
Current TV timetable floods with
contents in a way that sets viewers to
school,however,ChoenteredHUFStostudyChinesebybeingadmittedforhisspecial
ByLeeJi-yong
theday,hobbiesandsciencetointernational
infotainment. Munhwa Broadcasting
laughing, simultaneously providing
ability as Baduk player. As a matter of fact, he has been to China several times for
ReporterofCultureSection
affairsseasonedwithamusement.
Corporationairs“e-World,”whichprovides
knowledgeconcerningthelawandmorals.
worldwidematchesandheisgettingalongwithsomeChineseyoungplayers.
Atordinarytimes,ChospendsmuchtimeattheofficeofKoreaBadukassociation
locatedinWangsimni.Heusuallyhastwomatchesaweekthere.Tothequestionabout
hissuccessofearningthemostwinsinthegamesof2002,hestated,“Iamgladbutthe
moreimportantthingiswinningatmajorgames.IhaveaunsatisfiedfeelingthatIlost
Rembrantbetweenlightanddarkness
thesemifinalroundofLGCupWorld BadukChampionshipinFebruary,whichwas
oneofthebiggestcontest.”Hementionedthatsometimesmissingagamecauseshis
beingunderstress.
Choisthekindofmanwhohasstrongdesireofwinning.Helikestodosomething
R
embrandt was a highly gifted artist
called“NightWatch”-moreaccuratelytitled
challenging and competitive. With other Baduk players, he enjoys making a bet on
from Netherlands, who created more
“The Shooting Company of Captain Frans
something. He also likes playing bowling, basketball and starcraft, the strategy
than 600 paintings as well as enormous
Banning Cocq” (1642, Rijks museum) -
simulationgame.Recently,hestartedlearningtennis.“IgotocourtinWangsimniwith
numberofdrawingsandetchings.Expecially
portrays the bustling activity of a military
otherBadukplayersthreetimesaweek.Itisinteresting.”Itseemsthatheisinterested
the numerous self-portraits, which are over
company, gathered behind its leaders,
inmanyotherthingsbesidesBaduk.
“NightWatch,”
100 paintings, tell us a special meaning
preparingforaparadeorshootingcontest.In
Healsospendshissparetimewithcomputer.Thesedayshedoesn’tfrequentlyplay
whichRembrant
about him. These paintings reveal his
departingfromthecustomarystaticmodeof
on-line Baduk game, but it used to be a trend among professional players. When he
completedin1642.
frequentsufferingwithhisownmindandthe
painting rows of figures for the corporate
participatedgamesonline,peopleatsitewouldtoaskinquisitivelytohimabouthis
outside world. He drew all of these mental
portrait, Rembrandt achieved a powerful
extraordinaryability.Hesaidthattherewereevenpeoplewhospokeillofhimonline
ItisnowinRijks
conflictsinhispainting,whichbecameover
dramatic effect. Despite the popular myth
becauseofhisamazingrecordsattheon-lineBadukgamesite.
museum.
60piecesintheendofhislifetime.
that the painting was rejected by those who
“IwishedmakingmanyfriendsinHUFSbutIcouldn’tdothat.”Choconfessedthat
Actually,hisnumerousemotionalconflicts
commissioned it, and led to a decline in
hecouldnotparticipateinthefreshmenworkshoplastyearbecauseoftheday’sfalling
camefromhisownlife.Wecaneasilycatch
Rembrandt’s reputation and fortune, it was
on the time when Baduk match was held. He hope that he could have more active
itfromhisfamilylife,whichwasmarkedby
actuallywellreceived.
campuslifeinthefuture.
misfortune.Between1635and1641hisfirst
Moreover, this masterpiece got also a
However,sinceplayingBadukisthefirstforhim,hewantstoobtainbetterscoresfor
wife Saskia gave birth to four children, but
historicalmeaningwhichwaslaterknownas
the future above all. His aim is winning championship at worldwide matches. With
onlythelast,Titus,survived;herowndeath
a start of the baroque style in drawings. It
painting is the show of a clear contrast
redcoloroftheshortlady,thebrightestman
modesty,hementionedthathisplayisnotgoodenoughtobeonthelevelwiththetop
came in 1642. Actually there were more
was because of the active image and the
between light and shade which made the
inthefront,theredcoloroftheflagandthe
playersyet.AprofessionalwhomherespectsisChoChi-hoon(9dan).Hesaid,ifhe
misfortuneinhislifethenthisone.
strong contrast in light and darkness, which
people,especiallythetwocommenderinthe
redcolorofthedrummer.
becomesmoreprominent,hehopesthathetriestomakeBadukmorebroadlyknown.
However, these problems affected
was shown in this picture. As a viewer,
front,thereddressedshooterintheleft,the
Asthemasterpiece“NightWatch”shows,
Headded,“TherearemanyyoungplayerswhowishtoenterHUFS”.Intheendof
Rembrandt’s fine work in no way; if
peoplecanfeelthelivelinessfromtheactive
shortladybesidehimself,thestandardbearer
Rembrandtdidnotfollowthetraditionalway
theinterview,hiscellularphonewasringing.ThevoicefromhisphonewasParkJung
anything, his artistry increased. One of the
people who are preparing for a parade or
andthedrummerintherightemphasizedby
ofpaintinginhislifeandfollowedhisown
sang(C-03),aprofessionalBadukplayer.TheArgussaidgoodbyetohimonhiswayto
great paintings from this period was “Night
shooting contest in this picture. Actually, at
the light. Because of these significant
faith in painting. This is the reason why he
meetPark.
watch.” Although it was made in 1642, the
this term, it was normal to draw a group
contrast of light Rembrandt was called as a
became the best artist with Leonardo da
same year of the death of Saskia, this one
portraiture in a very elegant way. However
master of light after his death in 1669.
Vinciinthe17thcentury.
became one of the most wonderful and
Rembrandtdidnotfollowthetraditionalway
However, the six people who were stressed
greatestmasterpieceinthe17thcentury.
of drawing. He draw the hunting mates in
inhispicturealsogotacrosspointincolor
A number of Rembrandt’s other works
various ways. We can see it from the
which was an equipment for the stability to
ByBaekMi-sun
depict dialogues and, represent one specific
different clothes and the complexity of the
coverthecomplexityandconfusion.Wecan
ByKimMin-suk
ReporterofCampusSection
moment. His group portraiture continued to
companyinthis“Nightwatch.”
see it from the red colored cloth from the
AssociateEditorofCultureSection
developinrichnessandcomplexity.Theso-
The other specific character of this
shooter,redbandofthemaninthefront,the
themusical“saturdaynightfever”
CHAFS
ParkJi-yeon/CartoonistofTheArgus
CHAT+HUFS
2003.
4.
5
~
5.
10
TheLittleAngelsPerformingArtsCenter

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