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29ÆäÀÌÁö º»¹®½ÃÀÛ

Culture Insight
commentsfromviewers.Sheactuallypostedamakeuptutorial
E&M
of one famous idol group member requested this August.
CJ
¨Ï
This kind of two-way communication between producers and
viewers makes one-man media more popular in that it makes
consumers feel that they are respected through their opinion
reflectedrightaway.
Anypossiblenegativeeffectsofone-man
media?
Lowqualitycontentsindiscriminatelydistributed
¡ã CJDiaTVstudioatHongdaeoffersafreestudioandequipmenttocreators.
Sincethereisnorestrictiononthequalityofcontentsthatare
this August. Simply the fact that children are BJs is not the
shared or posted, and because of SNS¡¯ characteristics, people
real problem. Children and teenagers are not mentally mature
can receive unwanted low quality contents. This can displease
and have difficulty judging matters. Child BJs have been an
manypeopleifitisnotonlyunwanted,butalsodismalcontent.
issue because they often copy popular Internet broadcasting
One IT enterprise expert said, ¡°Through a one-man media
programs that contains lascivious visuals. About this matter,
platform, many new attempts and fresh contents are provided.
theKoreaCommunicationsCommissionsaid,¡°Sinceone-man
I think that this is very positive to watch. However, I am
media is a newly growing form of media, there are no laws
concerned that if a particular producer¡¯s contents are dismal,
directly targeted at it. Because we do not have the jurisdiction
the harmful contents might damage all other one-man media
tocollectproducers¡¯personalinformation,unlesstheplatform
contents as well.¡± In order to prevent one-man media from
makestheirownrulesaboutagerequirements,therearenoage
incurring the resentment because of several producers¡¯
limitations.¡±
unpleasant contents, the platforms should set up a way to take
Another example of deficiency of laws could be copyright
care of the contents other than merely receiving reports from
regulations. Copyright is becoming a very sensitive issue
viewers.
on every area in Korean culture these days, especially after
disputes occurred in literatures this summer. One-man media
is not an exception from this issue. One staff member of the
Deficiencyoflaws
Korea Communications Commission also said, ¡°As far as I
One-manmediaisrapidlybroadeningitsareas,butlegislation
know,thereisnoregulationaboutcopyrightinone-manmedia
regardingthismediaislacking.Forexample,duetoashortage
for now. However, I also agree on establishing regulations
inthelaw,childbroadcastingjockeys(BJs)havebeenanissue
among this because one-man media is also a kind of creative
workafterall.¡±
E-daily
Viewersthesedaysdonotjustsitandgivefeedbackonother
¨Ï
people¡¯s contents. Instead, viewers become producers of one-
manmedia,andthisisfrequentlywitnessedandiscontinuously
growing. There are various reasons why this phenomenon
occurs,anditsinfluenceissohugethatevenmajorcompanies
suchasCJandKBSsupporttheproducersofthismedia.
Thoughexpertsgenerallyseethisinapositiveview,thereare
stillsomeshortagesthatweneedtosolve.Withsupplementary
measures on legislation and more efforts from producers for
better contents, we soon might be able to encounter a finer
qualityofone-manmediainthefuture.
angelatheb@hufs.ac.kr
¡ã Ssin-nimworksonhervideostopostonherYouTubechannel.
OCTOBER 2015
27

29ÆäÀÌÁö º»¹®³¡



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