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Youth Casting
paintings, make-up, fashion, illustration, and photography. In
TheArgus:Pleasebrieflyintroduceyourself.
ChoiDa-eun(Choi):Iamaco-founderandchiefmarketing
Sixty One¡¯s zone, the staff provided explanations regarding
officer of ¡°Sixty One,¡± which I launched in June with my
the products so visitors could easily touch or manipulate the
colleagues that I met through a start-up program. Originally,
materialsoftheexhibitioninarelaxingatmosphere.
workingasafashioncreator,Iusedtocollaboratewithfashion
brands and artists. Then one day, I realized that people were
TheArgus:Howdidpeoplereacttotheexhibition?
reluctant to talk about sexual issues though those are quite
Choi:Ididnotexpectthatpeoplewouldsupportmyvalues.
natural.Consequently,IestablishedSixtyOneinanattemptto
Tomysurprise,assoonasIuploadedinformationaboutSixty
achieveunconstrainedatmosphere.
One and our exhibition, a lot of people cheered me on. After
launching a brand dealing with sexuality that people are
socially reluctant to talk about, reporters who got interest in
TheArgus:Whatdoes¡°SixtyOne¡±mean?
Choi:ThenameofcompanySixtyOnesymbolizesreversing
ouractioninterviewedme.
stereotypical sexual image of number 19, which refers to
Thankfully, many people complimented me on my courage
unavailable contents for under age 19. If we turn over 19, it
to break the stereotypes of Korean society. I only did what
becomes 61 and it implies changing the negative awareness
I wanted to do, so it is fortunate that everyone supports our
thatmanypeoplehavewithregardstosexualculture.
movement.
Sixty One may be simply thought of as a brand that makes
sex-related items. However, we seek not just to improve
The Argus: How did you come to challenge social
attitudes towards sexual issues, but to foster awareness of its
stereotypes?
beingsomethingasnaturallikeeatingorsleeping.Toachieve
Choi:Actually,IwasanintrovertwhenIwasyounger.Then
that,IrecentlyheldanexhibitionnamedReverse19.
one day I strongly expressed my opinion that I really wanted
to study the arts, which caused a quarrel between my father
andme,buthedidcomplimentmeonexpressingmythoughts.
TheArgus:Whatistheexhibition¡°Reverse19¡±?
Choi:Reverse19wasdesignedtofosterhealthyandpositive
Since that time, I have become confident at showing my
sexual awareness through young artists¡¯ individual styles of
thoughtsandpursuingwhatIwanttodo.
works against Korea¡¯s puritanical leanings. Holla Company,
Workingasafashioncreator,Ifeltpeoplearestillunfamiliar
which made a sexual relations guide map application for
withexpressingsexualdesire.AtthefirstexhibitionIplanned,
adultcouples,HollaBanana,conductedalectureaboutsexual
I featured charming sexual products with daily props. People
relationships, and many pieces of art were displayed from
likedtheideasomuchwithoutaversion,andIwantedtodeal
various areas including pop art, oriental paintings, western
withsexualthemestosethealthyandbeautifulsexualimages.
Argus
Argus
Chae-un/The
Chae-un/The
¨ÏMoon
¨ÏMoon
¡ãAneonsignwhichsymbolizesSixtyOneshinesonthewall.
¡ãPeoplelistentopracticalsexeducationatReverse19.
www.theargus.org
18

20ÆäÀÌÁö º»¹®³¡



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