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In-depth on Culture
whocanrepresentbothmenandwomenofallagesshouldbeelected.MostoftheGrammyvotersarewhitemenintheir
50s. In order to resolve the genre discrimination, younger people, people of color, and female voters should be recruited.
Becausemusicisnotonlylistenedtobywhitemenintheir50s,itisapartofcultureenjoyedbyavarietyofpeople.¡±
Solution3 Unveilconsistentandtransparentscreeningcriteria
InordertoescapethecriticismthattheGrammysarecapricious,consistentand
Awards
transparentstandardsarerequired.Amongthetopthreepopmusicawardsinthe
U.S.,exceptfortheGrammys,thecriteriaforjudgingareofficiallydisclosed.The
Music
BillboardMusicAwardsisalsoanAmericanpopmusicawardsorganization,but
¨ÏKorean
the reason it is less controversial than the Grammys is because of the objective
and numerical screening criteria. Billboard judges the winners based on the
number of albums, digital music sales, radio broadcasts, streaming, performance
points,andsocialmediaparticipationpoints.TheAmericanMusicAwards(AMA),
oneofthetopthreeawards,hasalsopublishedtheircriteria.AMAjudgesbased
on album sales, radio play points, and votes from fans. Like these awards, the
¡ãThe2019KoreanMusicAwardsareheld.
Grammysneedtoofficiallyannouncejudgingcriteriathatthepubliccanaccept.
Professor Lee Ji-young and Professor Lee Gyu-tak talked about the Grammys¡¯ award criteria in terms of the Korean
Music Awards. According to Professor Lee Ji-young, ¡°There are the Korean Popular Music Awards similar to the
Grammys in Korea. While the Grammys are often controversial for consistency, the Korean Popular Music Awards are
notcontroversial,andeveryoneishonored.¡±Whatisthedifferencebetweenthetwoawards?OnthewebsiteoftheKorean
MusicAwards,thenamesandoccupationsofabout100votersineachmusiccategoryarelistedindetail.Inaddition,the
sponsorship information page clearly indicates it as a non-profit private organization. Professor Lee Gyu-tak also said, ¡°I
amparticipatingasavoteroftheKoreanMusicAwards.TheKoreanMusicAwardsareequivalenttotheKoreanGrammys.
The criteria for awards should be as comprehensive as possible and reflect the voters¡¯ musical views and perspectives. In
addition, through debate and discussion between the voters during the screening process, the individual voters¡¯ musical
tendency,perspective,andoveralldirectionoftheawardarereflected.Thisprocessisreallynecessaryformusicawards.If
theawardcriteriaaretoospecific,itisdifficulttoconsidertheintangible¡®musicality.¡¯Inotherwords,ratherthanobjective
andquantifiedstandards,afairstandardthatfitsthecharacteristicsofmusicalityisneededfortheGrammys.¡±
Professor Lee Gyu-tak said, ¡°The pain from the change is that the Grammys need
Academy
to endure, and fortunately, the Grammys have been working steadily for change
in its own way. I also feel the limitations of changes in the Grammys. Because the
¨ÏRecording
Grammys are related to art that cannot be quantified, we should respect its unique
viewpoint,butproblemssuchasracialbiasneedtobefixed.¡±
The decline in viewership may indicate the public turning their backs on the
¡ãThe63rdGrammyAwardsis
scheduledforMarch.
Grammys. The public may be protesting against the Grammys¡¯ discrimination
through their own method of decreasing viewership. The public should try to protest more actively and express
opinions.TheArgushopesadaywillcomewhennotonlyBTS,butalsoartistsofcolorandmusicofvarious
genrescanwintheGrammys.
yeajinchoi@hufs.ac.kr
15
MARCH 2021

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