총 40페이지

14
Overview
TwistedDesires,
WhoseFaultIsIt?
ByChaEon-jo
EditorofCultureSection
R
ecently, a new movie ‘The True-taste Show,’ shown at Jeonju International Film Festival
(JIFF,) created a sensation in Korea society. It is a documentary that tells a truth about TV
programsintroducingfamousrestaurantsinKorea.Themoviestartswiththisnarration:“We
knowwhydishesinthefamousrestaurantsbroadcastonTVarenotdelicious.”Thetruththedirector
exposesisthatproducersrigthefamousfoodandplaces.Theownersoftherestaurantspaymoneyto
producersasapriceforbeingbroadcastonTV.Moreover,therearebrokerswhoconnecttheowners
totheproducersinthecycle.
Some might be disappointed at the news that the famous restaurants on TV are not real. However,
others may think it is not shocking news because this bad custom has existed for a long time while
themediahavenottalkedaboutit.Throughthemovie,wecanfindtheaspectsofdesiretogetprofits
even in an undesirable way that leads to a contradiction; first, it leads the connection to continue, in
that the producers, owners and brokers gain their profits respectively by their habits. Secondly, as a
resultthetelevisionindustryandrestraintsarenowblamedfornottellingthetrueaspectsofsociety
butdeceivingtheirviewers.
The contradiction is not just found in the cycle over the TV programs. Today, it is emerged in all
media, schools, businesses, and even between just two people. Even if most components of our
life have to be related to financial problems, in many cases, people’s desires to gain benefits and
succeedmakewrongsituationsgoahead.Ifthisistrue,canwecallthisstateatwisteddesire?Asthe
phenomenonisspread,somepeoplecriticizeKoreabycallingourcountrya‘RepublicofDesire.’
Thosedesires,however,cannotbeeliminatedforitistheby-productofmaterialism.Inoursociety,
capital is essential to all of us; it is not only a key of capitalism but it also ensures an affluent life
in our society. As materialism has dominated people’s thinking, this desire has been born. If the
reason why the social ills are still not eradicated is found out in this way, we can also get to know
thatpunishingtheprogramproducersisnotafundamentalcountermeasure:iftheirfaultisfromour
contradictory society, is it enough just to blame the media for committing the wrong? Also, in this
wayofthinking,wecanaskourselveswhetherKoreaisreallyacountryofdesireornot.Ifourdesires
aretiedtomaterialismandnotallowedtobefreeandvarious,isournationasetofdesiresinthetrue
sense?
eunjo814@hufs.ac.kr
www.theargus.org

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