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In-depth on Culture
Cause2 TheconservatismofGrammyvoters
Due to the Grammys¡¯ conservatism, new music genres such as dance and hip-hop have difficulty winning awards even
if they are nominated. For example, popular American dance singers Madonna and Lady Gaga have not received many
trophies despite their musicality and popularity. On the other hand, Taylor Swift, who gained popularity with country
music, has won far more awards than those they did. The Grammys showed conservatism in preferring country music,
whichoriginatedinawhite-centeredsociety,ratherthanhip-hopanddancemusic.AccordingtoProfessorLeeGyu-tak,the
causeisclear.¡°BecausetheU.S.isamultiracialsociety,variousgenresofmusichavebeenconsumeddifferentlyaccording
toracialandethnicdifferences.Forexample,rockmusicandcountrymusichavebeenconsumedmainlybywhites,R&B
andhip-hopbyblacks,andLatinpopbyHispanics.¡±
Terrace Martin, who was a Grammy voter in 2017, said, ¡°When I went to an event hosted by the Recording Academy,
I was the only one voter there with tattoos on my neck.¡± Through this interview, the age group and conservatism of the
Grammy voters can be inferred. To be a voter of the Grammy Awards, one is required to join the American Recording
Academy.MembersofthisacademyaremadeupofvariousprofessionsintheAmericanpopularmusicindustry.According
to the Recording Academy¡¯s website, those who want to become voting members who are Grammy judges must meet
the following criteria: first, two strong recommendations from music industry peers; second, proof of a primary career
focusinmusic;third,12commerciallydistributed,verifiablecreditsinasinglecreativeprofession.Also,thereisaspecial
circumstance.Candidateswhodonotmeettheabovecriteriacanneverthelessbeconsideredformembershipiftheirbody
ofworkhasachieveduniquedistinctionand/orearnedspecialmerit.TheRecordingAcademyapprovesmembershipatits
solediscretionbasedonitsassessmentofthesubmission.
This is the cause of Grammy voters¡¯ conservatism. Anyone who does not meet the standards can become a Grammy
voting member immediately with the recommendation of an existing voting member or by special approval from the
Recording Academy. It is possible to become a Grammy voter by receiving only two recommendations out of about
13,000votingmembers.Thissystem,whichisnotstrictwithstandards,isacauseofunderminingtheequityanddiversity
of the Grammys. In addition, it does not allow changes within the judges, continues the old tendency, and strengthens
conservatism.
Cause3 PracticeofRecordingAcademy
Sixdaysbeforethe2020GrammyAwards,DeborahDugan,formerCEOoftheRecording
Stone
Academy, filed a complaint with the Equal Employment Opportunity Commission. The
¨ÏRolling
complaint detailed corruption and practices within the Recording Academy hosting the
Grammy Awards. She also said that a secret committee existed inside the Recording
Academy Board, creating the Grammys Awards to suit their needs. Rolling Stone, a bi-
weekly pop culture magazine in the U.S., published an article containing anonymous
¡ãDeborahDugansitsatthepiano
coveragebyseveralofficials,andDugan¡¯scomplaintgainedmoreattention.
oftherecordingacademy.
ThefirstclaimofcorruptionisthattheRecordingAcademy¡¯scommitteehasnominateda
personwhohasapersonalorbusinessrelationshipfortheGrammyvoter.Duganalsoallegesthatthecommitteesaccepted
30artists,intotal,whowerenotinitiallyselectedbyvoters.
Inaddition,thereisacontradictioninthatGrammyvoterscandirectlyjudgetheirnominatedcategory.Dugan¡¯scomplaint
said the Academy¡¯s board allowed an artist who ranked 18 out of 20 in the Song of the Year to sit on the nomination
committee reviewing their own song. This system raises the controversy over the judging criteria and equity of the
Grammy Awards. Some in the music industry, like Friends at Work CEO Ty Stiklorius, have directed their
frustrationtowardtheAcademy¡¯slackofconsistentandtransparentcommunication.Hetweeted,¡°Iwillnot
stay quiet on this. As an Academy Inclusivity Task Force member, I saw the inner workings and lack
of transparency.¡± The Grammys¡¯ corruption and practices are the reason the award standards are
unclear,eventhoughtheGrammysarecriticizedforconsistencyofstandardseveryyear.
13
MARCH 2021

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