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Culture Insight
environmentaldamage.Bydoingso,ethicaltourismbehaviors
Olle
canbeexecutedthrougheducation-relatedtourism.
¨ÏJeju
Professor Lee introduced ¡°Clean Olle¡± for ethical
consciousness. It is a volunteering program focusing on
cleaning Jeju Island. Picking up the trash, feeling the
preciousness of the island, and preserving the beautiful
resources of the area can be part of a tour. In this way, it
is responsible to be a well-minded consumer as a tourist.
AccordingtoProfessorJang,¡°Inthepast,thepurposeoftravel
wastogetawayfrom¡°reallife,¡±however,nowenjoyingleisure
activities are featured for healing. Consequently, consumer¡¯s
behaviorsarebecomingimportant,andfollowingethicalrules
are necessary.¡± She added, ¡°Respecting the local culture is
¡ãPeoplearevolunteeringpickingtrashintheOlleRoadinJejuIsland.
required too. In fact, I would like to suggest students travel
afteritwasselectedasaWorldNaturalHeritagesite,thepark
alongalineratherthanfrompointtopoint.¡±
becamefamousforitsnaturetrails.Likethis,throughtourism,
As Professor Jang mentioned, pre-travelers are requested to
wecanprotectnatureandhelprevitalizethearea.
have an ethical attitude and take a slow tour, looking through
AccordingtoProfessorKim,sinceitisimpossibletoprovide
the sightseeing of nature. Travelers should take their time
service without resident¡¯s participation in environmental
searchingforthehistoricalvalueofthetravelareaandbecome
protection, it is emphasized the participation of both
someonewhoappreciatesthevalueofculture.
residents and tourists. In addition, if income for the local
residents increases, there are more opportunities to create
better conditions for the local resources. Professor Jang also
¨ÏZoomzoomtour
mentioned that due to tourism, the paradigm of the economy
may change from growth to distribution. In short, experience
tourism may help the local area be activated and restore the
economy,savinglocaltraits.
3.PerceivingCulturalValuethroughEthicalTour
Consciousness
Themoreconsumersareethicallyconscious,thebetterethical
consumption will work. Thus, using the word ¡°sustainable¡± is
effective too. Instead of visiting highly developed areas only
for travelers, visit spots that harmonize nature and reduce
¡ãTouristarehavingalookinYosemiteParkinU.S.
As sustainable tourism has been emphasized as society develops, so has the
Lessening
Sustainable
pattern of consumption changed. Many people prefer small group activities while
Exclusive
Tourism
Developments
traveling, preserving the conditions of the Earth and enjoying the trip. Ten years
from now will be vital for human beings¡¯ environment. The Argus wants readers
to have an interest in sustainable tourism and to consume tourism products in an
Possible
ethicalway.
toTossNice
Resourcefor
iamthebestyjc@hufs.ac.kr
Protect
theNext
Environment
Generation
12
www.theargus.org

14ÆäÀÌÁö º»¹®³¡



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