총 12페이지

PAGE10
MARCH1,2003
CULTURE
theargus@hanmail.net
Gettingpreparedfortheculturalshockfromthe4thopening,thegeneralopeningoftheJapaneseculturewithmoreinformation
CatchingaglimpseofJapaneseculture
understoodinlogicofdichotomy.TokyoandKyotocouldexplainthislogic.These
SoutheastAsia.Infact,peoplewhousethisnameexistmoreabroadthaninJapan.Itis
ThenegotiationtoexchangeculturalproductsbetweenKoreaandJapanwillbeheld
twounlikecitiessimbolizetheoldstudiosystemandnewwave.Fromthebeginning
approvedbyanaudienceratingsurveyof“CandyandCandy”and“DragonBall”
aroundMarch.ItwilldecidewhethertoopenthedoorcompletelytoJapanesecultureor
of the Japanese movie, films are mostly made in two different cities. Tokyo, the
which are televised 15 years ago in France. This program was astonishingly
not.Ifthisnegotiationreachesanagreement,itwillbethe4thopeningoftheJapanese
symbolic city of Japan’s economic success is also the city of modern film. On the
successfulandgainedanenormousratewhichwasbetween80to90%.For
cultureinKorea.Weneedtoprepareforit.
...Ed
other hand, Kyoto, the ancient capital of Japan is the city of historic film. But the
this reason, the Department of Culture in France decided to ban the
currenttrendismoretowardthecontemporaryside.
broadcastingoftheJapanimation.
Japanesepopmusic
With its hybrid character of the movie, miscellaneous and unique subjects are
The great power of Japanimation is also shown in the
“
I
sitamanorawoman?”AnyKoreanpersonwould’vehadanexperiencetotalkto
pumping out of many fields. Japan is now facing a new wave in the film industry.
SoutheastAsia.ManyPR-managersofChinesedepartment
oneself about it. The best example of this might be X-Japan. Almost every Korean
ThereusedtobeasystemcalledstudiosysteminwhichNikaz(moviestudio)was
stores use “Ultraman (a character in a Japanimation)
undertheageof40would’veheardthesong,“Tears.”ItisX-Japan’ssongandithasbeen
standingfirst.However,thissystemisnowbeyondhistorywithlettinggoemblematic
show”asaopeningceremonyandthisphenomenawas
remadeandsungbyKoreangroup,MCtheMax,lately.X-JapanistheiconofJapanesepop
directors, like Kurosawa, Oz and others. On behalf of them, the new faces are
began after the “Yaohan Department” who prepared
culture. In spite of the cultural barrier, their album has sold about 30,000 copies in pirate
puttingupagoodfight.KitanoTakeshiforexample,hewasfirstacomedianbut
its opening event with Ultraman characters event
edition.ThisnumericalvalueisindirectlyreflectingthepowerofJapanesepop(J-pop).
now the most distinguished director in Japan. Sadly enough, these
broughtaresultthatitmadethousandofpeopletobe
Korea is experiencing a new wave of Japanese culture. Before getting into it, what is
newwaveofleadersarenotrecognizeddomestically,comparedto
crowdedinfrontofthedepartmentstore.
exactlyJ-pop?Eventhemusicexpertscannotansweritclearly.ItmaybethereasonwhyJ-
theirwinningprizesoverseaslikeCannesfilmfestival.
Basically, the great power of Japanimation comes from the
popisconsistedofcountlessgenresinmusic.ThisisthedifferencebetweenKoreaandJapan
With a breakdown of major system, Japanese film lost their
various genres that “Anime” (A Japanese word to Japanimation)
sinceKoreanpop(K-pop)isallaboutdancemusic.Newfolkrock,visualrock,hardrock,J-
traditional aspect and their own identity as well. That ultimately
possesses and the special marketing strategy. The genres are divided
rock,southernsound,andothersmakeupJ-pop.Thisisjustabeginningwhencomparingthe
made Japanese film as an Achilled tendon in Japanese culture.
into5differentparts.Theyarecalled“Hardcore,”“Hardgore,”“Cyber
twonations.
However, will they just give up so easily? I guess not. They are
punk,” “Mechanic” and “Deforme.” First of all, “Hard core” is an
WhatpopsonyourheadwhenyoutalkaboutJ-pop?ItwouldprobablybeX-Japan,Glay,
preparingasurprisecomeback.
abnormalandmasochisticanimation.Thisonewillbedividedinto5other
AmuroNamie,Johnny’sJrandothers.Yes!TheseareJ-pop.Anyway,gettingtoknowmore
Theharmonyofnewandoldinthefieldsaregivingitssigns.Ithink
partsagain,namedas“purifiedheartstories,”“adultpurifiedheartstories,”“homosexual
abouttheJ-pop,itisdividedintotwosystems.KomurofamilyandBeingproduction(Being)
thatthecoexistenceofthenewgeneraltionwitholddirectorswouldbe
loveaffair,”“pornography”and“hardcore.”Suchvariousandelaborativesectionsmake
arethetwotowersoftheJ-pop.Tobemorespecific,thegrouplikeGlayandB’zbelongto
thereasonofJapanesefilmbeingaliveallthistime.
the people, especially adults, interested in it. “Hard gore” is also a special part of the
Beingproduction.ArmuroNamieandLunaSeaandsoonareinKomurofamily.
Japanimation. It shows bloodsheds and depicts knives only as tools to kill made an
The difference between them is in its entertainment strategy. The group of Being, never
imagethataknifeasaonlytooltokillsomebody.Thisgenreshowsusdirectlyabout
showstheirfacesthroughTVorothermedia.Theymeetfansonlyinconcertsandmusic.
the“Samurai”whichhadbeenusedveryoftenasthemaincharacter.“Hardgore”and
Therefore,thefansarealwaysanxioustoseethem.Thisisthewaytheyholdfanstightlyand
“Hardcore”arebannedtobeimportedtoKoreauntilnowbuttheywillbetotally
Itisimperative that
forever.Ontheotherhand,KoreanknowsJapanesemusicbyKomurofamilysincetheyuse
openedsoonif“The4thKoreaandJapan’sculturalopening”allows.Difference
allkindsofmassmediatoappealtothepublic.
to these kind of topics “Cyber punk” was known by Korean very quickly
wepreventourculture
Ifthereisdifference,thereisalwayssomethingincommonlikethetwosidesofacoin.
because of the animation called “Ghost Shell” and “Akira.” These words
VisualrockisthemutualthinginJ-pop.SincetheverysuccessofGlayfromtheBeingin
werebornin1980bytheheadeditorof“AisacAsimofSFmagazine.”This
fromtheculturalinvasion
1990’s,visualrockhasbeenthemajorfactoroftheJ-popscene.LunaSeaalsostandsfor
tells us a story about people who lives in a limited and scientifically high-
ofJapan.
VisualrockanditwasmadebyKomuro.Thatmadetwogiantproductionsintoone.
developed-cultural-area.Practically,director“OtomoGachehiro,”whomade
Today’sJ-popiconVisualrockisknowninKoreaasX-Japan’smusic.Visualrockwas
“Akira”whichgotafavorablecriticismfrommanycountries,iswellknownin
Thehistorywillnotbe
startedinthelate80’swheneveryamateurbandspouredouttothestreetsinTokyo.Bands
this genre. The forth genre is “Mechanic.” Actually, this part is the heart of
hadtomakepeopletoheartheirmusicinordertosurvive.Onthataccount,theybegantouse
Japanimationandmakesitspecialfromtheotheranimationgenres.Itshowsus
repeatedif
cosmetics and their music scene was called as Visual rock. Their effort finally paid off as
various imagination with graphically description. Because of this reason, they
wearepreparedforit.
Glaymadetheirsuccessbysellingtherecordhigh5millionalbumsin1997.
became popular among the teenagers all over the world. In addition, they made
Peoplegottoknowonethingmore.ThesuccessofGlaywasnotpromptlymade.Their
“Gundam”, one of the most popular animation character in the world. This
Preparationwillstartfrom
entertainment’scontinuoussupportandendurancebasedonmoneywerethemajorfactorof
animation will permanently stay as an unforgettable “Mechanic” with the people
theirglory.Koreanpeoplemustbewareofthesereasonsofbeingsuccessfortheyhaveto
wholoveJapanimation.Thelastgenreis“Deforme”whichcomesfromtheword
knowingthem.
facewithJapaneseculturalinvasion.
deformation.Peoplegainscatharsisbyseeingandsyempathizingtothecharacter
Goingbacktothebasic,Japanesepopmusicisamixtureofallgenres.Butitcamefrom
whotransformsintoapowerfulcharactertoovercomethewithsituation.“Ranma
thesameroot,thewesternrockmusic,BobDylanthroughBeatles.ThereasonforKorean’s
1/2”isastoryaboutaboywhodeformshimselftoagirl,isagoodexample.
anxietyaboutopeningdoorstoJapanesecultureespeciallyinmusic,wouldbethepowerof
TheuniquemarketingstrategywhichincludesplanningJapanimationisanother
Japanese culture variety in genre and the giant entertainment companies that support
reasonofitspowerfulinfluence.“PocketMonster”isagoodexampletoshowus
musicianssteadilywithgreatforceofmoney.
howthemarketingstrategyworksintherealworld.Firstofall,itneedsaflawless
Nottomention,K-popwillhavetocompetewiththeselong-rungroupsandtop-skilled
storyandthanitneedstobewell-advertised.However,“Nintendo”thecompany
musicianslikeB’z,Mr.children,Spitz,GlaynotKomuro’spuppetslikeSMAPorotherlow-
wherePocketMonsterisborn,advertiseditnotthroughthemass-communication.
qualitymusics.Beforethat,acloseobservationinsideKoreanpopcultureisamust.
Theyadvertiseditbyspreadingitfrommouthtomouth.Thisworkedwellwhen
theyplaneduniqueeventsinspecialdays.Practically,“Nintendo”wassuccessful
Movies
atthisandmade“PocketMonster”asasucceefulcharacternotonlyinJapanbut
Where might be the kingdom of porno in Koreans mind? America?
alsointheU.S.
China?Guesswhat?It’sJapan.Trueornot,manyKoreanthink
Theotheruniquemarketingstrategyinthisanimationwastokeepthisanimationin
thatJapanisinaseriousdisorderofsex.
secret.“Nintendo”didnotsayanythingtothepressneitheraboutthestorynorabout
Inthataccount,Japan’spornomarketis
thenewmonstersandthismadepeoplesocurioustoknowthenextstory.Suchasmall
oneofthelargestmarketintheworld.
thing made the firm to earn 200 million dollars in the U. S. However, the most important
However, having a chance to chat
thingisthatthemostofthemoneywasearnedbymerchandising(producingtheanimation
Japanimation
aboutJapanesemotionpicture,onemust
characterinacommercialscale.)Thismerchandisingprogramusuallystartswithastoryofa
put that porno thing aside from the table
Japanimation, which is a term that
comicmagazine.Ifthereader’sreactionisgood,itwillbepublishedinabook.Someofthem
since Japanese film is not all about sex.
distinguishes Japanese animation from
wouldbecomeTVorcinemaanimationandafterthataparticipantmerchandisesit.
Making an unnecessary addition,
others, is a compound noun from “Japan”
This fomula worked successfully in the real world and made Japan to earn a 15 billion
obviously, they did had a pink age of
and“animation.”Manypeoplethinksthatthis
dollarsintheworldanimationandcharactermarket.Tocompareittothe500milliondollar
moviesin1960~70’swhenJapanhadadeep
wordhasbecomepopularrecentlybutitisnot
marketinKorea,Koreansshouldneedtolearnabouttheirskillsofmarketingandplanningit.
economicrecession.
true.Asamatteroffact,thewordwasstartedto
Tobecomecompetitiveinthispart,theymustnotfearaboutthepowerofJapanimation.Who
It is hard to define what is Japanese
beusedafterthetelecastofTV-animation“Atome”inthewesternpartoftheU.S.
knowsthattheKoreananimationwouldbeatthem.
movieingeneralasitishardtosayexactly
andHawaii.Atthattime,onlyfewpeopleknewitthatthisanimationwasmadeinJapan.
what is the culture. Japanese movie is in
However,afterthebroadcastingin1982,notonlytothewesternpartbutalsototheeastern
the border line between animation and
partofthestates,“Macross,”whichiswellknownas“Robotec,”becameverypopular.
movie. That means animation forms a
ThisistheoriginoftheJapanimationandthebeginningof“Otakuculture.”Otakumeans
largeportionintheJapanesefilm.
hisorherhomeinJapanbutitisnowusedasawordlikemania,thepeoplewhodeeplyfall
ByCultureSection
As a whole, Japanese film can be
into specific things. Recently, it is generally used by the people in Europe, America and
N
owadays, it is quite difficult to
inscrutableandunpragmaticmoreoftenthan
and parts and the center and sides. In this
novelandthesenovelsempowerustofronta
approachtheconceptofartbylooking
not.Weundertaketoopentonewideasand
case, we are not allowed to the preparation
whole new world. For those who stretch
into a couple of pieces of paintings. Art is
different viewpoints after controversial
for the development or the grandeur of the
their necks at the art exhibition, the
presented in such a variety like that of the
conversations with our friends or conflicts
finale. Art is an immediate fusion of the
understanding of the art terms is
looksonpeoplestrollingalongKwangHwa
duetolackofunderstanding.Thatistosay,
introduction, the development, and the
indispensable. The reason for this can be
T
Moon. For instance, from the word “rose,”
the readiness to open our minds is a
conclusion. We can call this the
simplyexplainedbythefactthataprominent
heexhibitionofJean-FrancoisMillet’s
Pissarro, who
wecannotonlydrawthefigureofarosein
prerequisite in an attempt to become closer
configurationofchronicalevents.Themeans
artistfinallygraspsabrushafterreading20,
work in Seoul is held at the “Seoul
shared similar
ourminds,butalsocomeupwithanabstract
to others. The same principle applies to the
of such phenomenon imbricates brush
000booksandexertingoneselffor20years.
Museum of Art” until the 30, March. This
political
association such as the scent of a rose. On
relationship we form with art. This can be
driving, the change of colors, the materials
It is only fair for us to be anticipated and
exhibitiontitledas“JournalofMillet”shows
inclinations
the other hand, it is out of the question for
defined as the outgoing message from the
utilized, the organization of objects on the
preparedinordertomakeatrueconnection
usaboutseventypiecesofhisoilpaintings,
withhim.
one to figure a definite feature of a
artists destined to others with the sole
canvas,thenuanceengenderedfromit.This
withart.
dessinsandprints.What’smore,wecanalso
Although
“painting.”
Themainpointattheissueisthatweare
see the works of the Barbizon’s artists and
his
work
A painting is an entity which is enclosed
supposedtovoluntarilylookforthemeaning
Vincent van Gogh, which are said to have
showed some
beneath the very word “painting.” As a
of the modern art with much leeway in our
influencedeachother.Forthespectator,this
affinities with
Anapproachtothe
humanbeing composes a life with a long
ways,andforgetheenvironmenttoenhance
exhibitionisdividedintoaverycomfortable
impressionism
time period and a number of incidents, a
the degree of attention and curiosity paid
and comprehensible three sections, “Millet
towards the
painting is also a reflection of the artist’s
upon art for ourselves. Art precedes the
Before Barbizon,” “Barbizon Millet” and
endofhislife,
inner values and aspirations that he or she
contemporary trends and shocks our fixed
“After Millet.” The most interesting and
whenhestartedusingalighterpaletteanda
ModernArt
has endeavored to accomplish. There exist
mentality as a stimulus. However, the
important part is the Barbizon Millet’s part.
much more free-style brushstrokes, , his
paintings presented in diverse colors while
primaryaspectoftheproblemisourinactive
Although because of technical reasons, the
techniquewasneverreallyclosetotheirs.He
manyotherexistinmonotonecolorbases.
imagination.Itisimperativeforustoignite
Museum could not display two of his most
neverpaintedout-of-doors,andhehadonly
Weencounterpaintingsthatareaslargeas
thelatenturgetoimagine.Paintingsportray
famous paintings, the “Les Glaneuses” and
a limited awareness of tonal values, but his
a household and some that are smaller than
purposeofcommunication.Thesemessages
disorderly labyrinth literally invites us to
anythingonacanvasasasuggestivesymbol
“The Evening Bell” which were painted
draughtsmanship was monumental and has
poststamps.Wecanconcludethatallthese
arebynomeansintentedtobeanone-sided
participateinatreasurehunting.Thetreasure
and a genre of fine arts is established in
during the time he stayed at Barbizon, this
appealed to artists such as Seurat and van
diverse methods of conveying their values
communication.Artcanpracticeitspurpose
thatweareinsearchfor,inthiscaseart,is
accordancetothemethodsofexpression.Art
display is the first and largest show of
Gogh, who were also enthralled by his
havebeenbroughtforwardfromthedefinite
tothefullestonlyonthegroundsthatithas
enclosedinthenameofrarity.
is nothing more than fancy and notion that
Millet’s and his instructor’s paintings. In
subject-matterandhissocialimplications.It
purposes and clear intentions. Every single
carriedoutmutualcommunicationsbetween
Paintings characterized by commonness
we run into on a daily basis, depicted with
addition, we can also see the paintings of
iseasytofindsuchkindsofinteractionsby
piece of painting with distinct features
theartistsandtheviewers.Fineartisaform
cannot be accounted for fine art. It is said
lines on a canvas, with colors along with
David Jacques Louis, Pis! sarro Camille,
comparing the paintings of Millet to other
possessesthesignificanceofexistence.Such
ofartwhichabsolutelyrequiresthesenseof
thatonecansensewhatheorsheisawareof
othertoolsandmaterials.SalvadorDalionce
Cezanne and Gogh. As a whole, the
artistslikevanGoghinthisexhibition.Allin
traitasdiversityenablesanysortofpainting
sight.
andseewhatheorshesenses.However,itis
said,“theonlythingthattheworldwillnot
exibition will be displaying nearly 140
all, the Journal of Millet offers us a
to be interpreted as significant as a
Fine art is, in only a matter of a second,
also often said that we do not have much
haveenoughofisexaggeration.”
piecesofwork.
significant time to go back to the time of
“creation” due to its originality. If we can
inputted into our minds by means of the
knowledge of the modern art. We are to
Looking at his paintings, we can easily
Milletandachancetoseeforourselveshis
viewpaintingsapartfromourrigidmentality
optic nerve which also enables us to
meetartistsandcommunicatewithfinearts
understand why he became such a role
wonderfulpaintings.
andcognizance,now,artseemstobewoven
recognizethebeautyofanattractivewoman
onadeeplevelinanapproachtothemodern
modelforyoungerartists.Actually,itwashe
ByKimYoung-sea
into the fabric of our daily lives, not only
with a mere glimpse of her. And we
art.Inthisway,wecanspecifyourattitude
who,onavisittoLeHavretopaintportraits,
displayedinartmuseums.
encounterthecombinationofimageswhich
towardsfineartsandart.
TheChiefGeneralSecretary
encouragedBoudintobecomeanartist,and
ByKimMin-suk
TheFederationofArtisticandCultural
However, in actuality, the modern art of
guideusastodeterminethepleasantnessof
Anattributethatartistssetoutforothersto
his work was certainly what influenced the
AssociateEditorofCultureSection
OrganizationDaegu
today is conceived as a concept that is
thevisionandthecompositionofthewhole
model after is that they produce a dramatic
young Monet, and even more decidedly so,

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